The Cold Shoulder Collection
The Cold Shoulder Collection is a mini collection featuring 4 outfits all off-shoulder, have one sleeve or have slits in the sleeve for that easy access to be vaccinated. It was designed by award-winning IA (a-ya) Coca.
The garments are a perfect outfit for the summer, from their breathable material to their bright and light designs. It was inspired by the viral photo of Dr. Flordeliza Grana, mistaken as Leni Robredo, being vaccinated. This photo went viral, questioning how she was vaccinated with sleeves, and later on, it was clarified that the sleeves have slits.
“Visually, I was inspired by band-aids,” IA said in an interview with STAIL.PH. “There was a point [when I was] in med school when I used that as a fashion statement.”
“In med school, you’re not allowed to dye your hair, to have piercings. . . It was one of my fashion outlets. I wear it on my nose,” he said as he gestured his finger from left to right points of his nose. He said that just like these band-aids, the collection’s color would mostly involve pastel and primary colors.
IA also believes that his collection can also be a symbolism of our need for vaccination. After consulting his friends in the medical field, he said that these clothes could also fit those in the said line of job since it is known to have many restrictions on fashion and self-expression.
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IA Coca is a Cebu-based designer, his journey of being a designer started after he passed his board exam in medical technology. He said that he could not see himself in the medical field. He wants somewhere where he can express himself and be himself. He completed his certification as a medical technologist in Velez College before pursuing a course in fashion at the Fashion Institute of Design and Arts, Cebu, where he graduated top of his class and was awarded the school’s accolade, Designer of the Year 2016.
IA also loves creating and designing women’s wear because he understands how hard it is for women and how complicated it can get. In making and designer garments, he wants those who wear them to feel powerful, confident, and beautiful.
IA loves creating ternos, and he stated that innovating and making traditional garments into a more modern one will introduce them to younger generations and keep the tradition alive.
The pandemic also affected IA; as a designer, a lot of adjustments and innovations happened. He started designing masks and PPE as well. Social media also plays a big role for designers like IA. He said that this is where a lot of information and inspiration can come from.